Achim Szepanski

Third edition featuring afterword by Alessandro Sbordoni & several appendices, including a new translation & edit of “Taylor Swift Does Not Exist”. 

This is a monumental and extensive work from someone who is arguably the most well-versed scholar of Baudrillard, Deleuze & Laruelle in the German-speaking world, Achim Szepanski, the original founder of Mille Plateaux, Force Inc Music Works and NON. This book is dedicated to Jean Baudrillard, who would be described by Achim as the most radical and advanced stimmung in Philosophy. Through this comprehensive and devouring analysis of Baudrillard’s work, the author presents a gripping account of their own philosophy; alongside his magnum opus Die Ekstasie der Spekulation, this book, In the Delirium of the Simulation, provides the strongest case for what might be called, in light of his passing, Szepanskism or Szepanskian Economics. 

From Finance, to non-philosophy and radical experimental music, Szepanski is an anomalous and unique theoretician with one hell of a history. 

CONTENTS:

• Metabox of Terms: Simulation, Code, Hyperreality, Fractal, Seduction and Implosion 
• Baudrillard's Maximisation Hypothesis: the System and the Other
• Baudrillard & Marxism: Signs, Production and Money
• Distinguishing the Consumer System (or Shopping Mall) from the Landfill
• Baudrillard & the Financial Simulacrum
• Excursus on Jonathan Beller's World Computer 
• Hyperreality & Artificial Intelligence
• Baudrillard & Quantum Theory
• Afterword: Hyperculture by Alessandro Sbordoni
• Appendix 1: Taylor Swift Does Not Exist
• Appendix 2: Baudrillard: After the Orgy
• Appendix 3: Imagination & Reality: Psychoanalysis vs Baudrillard

15 years after his death, the ghost of Jean Baudrillard lingers. Beyond just a pessimistic media theorist, the hyper-realist metaphysician of media and information may have become more relevant than ever before, and many of the concepts that Baudrillard left behind have become guiding principles in an ever deteriorating situation. Much of these ideas, from the Hyperreal to Cultural Nihilism, were repopularised in the last 15 years through such books as Capitalist Realism, in which the poster child for critical theory, Mark Fisher, appeared to have left the world a message, written in blood on the inside of our shared prison cell: Baudrillard was right all along! 

This book is a serious diagnosis of the current form of capital, a profound excavation and presentation of the most important and helpful ideas that Baudrillard published from the unravelling of western philosophy, to a redefining of marxist theories of economics and capital, to a shift in critical theory that complies with quantum theory. 

Published in collaboration with NON (Frankfurt)