What is post-branding?

Moving beyond the usual genres of form in graphic design’s canonical history, ‘Designing History’ proposes a model centred on bureaucratic instruments of identity, ownership, value, and permission: money, passports, certificates, property deeds, etc. It considers the implications of a design history of the document, where the designer shifts from being a practitioner of conventional design histories to become subject and agency of bureaucratic authority. The book is a revised edition of ‘Immutable: Designing History’ (2022) and includes an extended essay that contextualizes the project as a remapping of graphic design’s historical, pedagogical, and practical assumptions.

What does ‘user-friendly’ website mean if, on it, online behaviors like stalking, teasing, and ghosting — once considered peripheral — are now central to survival, care, and belonging? How to thrive without becoming an “Interdisciplinary Unicorn”: the state’s most beloved user-citizen fluent in multiple registers of production, optimization, and self-branding? How in this beautiful world is one supposed to log off, when surveillance and privacy erosion have been normalized? And how, oh how, could users possibly think of building the alternatives, when cool and cringe online acts, all activate the platform’s reward system: the unleashing of emoji-filled praise? How to resist the platform’s toxic seduction? 

Haunted by screenshots of early cyberfeminist websites and in dialogue with digital sages, web scripts, and business interests, media artist, web developer, and author Maisa Imamović embarks on a philosophical and practice-based crusade through the internet’s surface and its shadows. To expose the various ways of thriving online without surrendering to optimization, the book explores imperfect uses of perfect software, preservation of precarious web infrastructures, tactical content strategies, and experiments with autonomous financial systems — all wrapped in educational efforts to sustain criticality amid automation. Through these traversals beneath the scroll, Maisa finds her Webland: speculative, broken, and oftentimes, poetic infrastructure where logic destabilizes, binaries dissolve, and meaning evades monetization. But can a non-extractive internet exist beyond metaphor? Can poetry rewire protocol? Or will her sanctuary be absorbed into the very architectures it resists?

"In Maisa in Webland, Maisa Imamovic evokes the multidimensional, spontaneous human elements of the early web, using interviews, case studies, critical theory and fiction as her organic materials. She peeks behind the screen and through time to trace the subtle erosion of the web’s early utopian ideals to its cold and extractive present. Imamovic bravely wades through the swampy digital muck that mediates our everyday reality, examining its invisible psychic scaffolding with academic rigor, and a big dose of humor and heart. Was it an inevitable entropy, or an aberration? How and when did we get so off-course? Can we return? Do we want to? In Maisa’s Webland, we might very well be doomed, and maybe that’s a good thing. When the center of this tangled web no longer holds, something new can take shape.” - Nada Alic, author of Bad Thoughts

A survey of and reflection on artists using/ hijacking institutional formats. 

Self-Institution/Terminology Audit is a collection of profiles and lexicons documenting artistic practices that operate as self-declared institutions. It examines the act of self-institution as both a conceptual and operational approach, focusing on how these practices structure themselves and engage with their contexts.

Initiated by the Office for Joint Administrative Intelligence (O.J.A.I.), this publication investigates artist offices, bureaus, departments, ministries, societies, centres, and other explicitly institutional invocations. The Terminology Audit reveals language and jargon unique to each practice. The case studies, currently active in the field, represent a broad range of approaches, including research-based, performance-driven, pragmatic, materially motivated, counter-institutional, esoteric, and absurd facsimiles of institutionhood.

The publication was conceptualized and introduced by Chris Dreier and Gary Farrelly (O.J.A.I.), featuring an essay by Gary Farrelly, due diligence text by Andrea Knezović, and a responsorial note by Alicja Melzacka. Included self-instituted entities are: The Bureau of Melodramatic Research (BMR), The Office for Joint Administrative Intelligence (O.J.A.I.), Self Luminous Society, Gesellschaft zur Emanzipation des Samples G.E.S, Department of Ultimology, Minister of Cosmic People, Tac.ka Association, KOLXOZ, Pls, I’m Trying to Think Institute (PITTI), This Institute, Aurora-Rhoman Institute of Archaeology and Cultural Relics, AARS (Antwerp Artist Run School), The Letter Space Department (TLSD), Temporary Information Center (T.I.C.).

This book frequently uses the word ‘we’. We, as in the general public, engaged citizens, humans of planet Earth… And we, Mouna Andraos and Melissa Mongiat, together with our team at Daily tous les jours, as we seek new models for living together. Welcome to our journal. 

We crave living in environments that support us, nourish us and inspire us. We dream of places to go through our lives together, inclusively and tolerantly. Can we re-enchant the raw material of our collective daily experiences? We have been creating interactive art and narrative experiences in public spaces around the world for fifteen years. Using music, dance, art, and other mediums to emphasize the joyful, whimsical, and unexpected, we create moments of connection and care between strangers. 

Through this book, we share our experience in building an emergent practice combining technology, storytelling, performance, and design, while asking fundamental questions to create meaningful work in a world in crisis. Meet us outside the urban masterplan, where we experiment with infrastructure for the human spirit.

This ambitious book brings together a wide international selection of new and recent writing by educators and practitioners who question the rules and hierarchies of graphic design education today. It holds a vivid mirror up to the ways in which graphic design is imagined, taught, received, and reproduced. Edited by two designer-educators (Brad Haylock and Luke Wood), 'One and Many Mirrors' provides an urgent overview of the field of contemporary graphic design education for all those concerned with its past, present, and possible futures.

The eighth issue of Viscose examines the myriad of music and sound cultures of fashion. Entirely untethered from materiality and image, sound is the proof that fashion operates just as vividly in the purely atmospheric. From the artfully curated musical narratives of the runway to the ambient sonic environment of shops, fashion both emits sounds and seeks to associate itself with it for its own advancement. 

Music in particular asserts fashion’s existential relationship to time: it aesthetically time-keeps fashion media and confirms sartorial novelty by mirroring it rhythmically. To a public consciousness, the intimate relationship between fashion and music is obvious and at times even understood as one and the same. Sound glues material such as clothes to wider zeitgeists and mediated lifestyles, and as such, to cultural memory itself. As Mary E. Davis has illuminated, the alliance is profoundly historic: as far back as 1672, fashion periodicals have covered clothes and music as equally essential components of an elegant, fashionable lifestyle. 

Music, in fact, surrounds fashion: it enwraps makers, mediators, and consumers alike in ephemeral, yet intensely meaningful, signifiers of taste. Countless designers have come to fashion through musical subcultures, and labors in ateliers to particular playlists. Indeed, style most often has a soundtrack of its own, or dances to a specific tune.  Fashion emits sounds before and after the musical. The clicking of heels, the rustling of a sweater, the hissing of a zipper. The ambient humming of a sewing machine; the conclusive “beep” from a store cashier. 

For the 8th issue of Viscose, we set out to examine the sonic landscapes of fashion in a most expansive manner. In billing our issue “sound” we seek to gesture to more visually obscure and materially ephemeral interplays between fashion and the auditory—in wardrobes and shops, on the body and in the nightclub. With music culture at the center of our inquiry, we hope to seek beyond and towards the more ephemeral sounds the clothing and fashion emits, records, and appropriates. We are pursuing the possibility of rendering fashion in entirely sonic terms, and how this translates into written words, in a print magazine. 

Collections Typologie reveal a new issue devoted to the Camping Tent. A common motif in both rural and urban landscapes, the tent is a ubiquitous typology whose apparent simplicity is deceptive. Halfway between the architecture we manipulate and the furniture we live in, the tent covers a wide range of uses and brings together heterogeneous realities. Reminiscent of primitive huts, descended from military encampments, shelter for leisure or refuge, precarious yet resistant, protective yet porous, tents are used in both delineated and extreme environments. Simply assembled from ultra-high-performance materials, they are designed in the West and produced in Southeast Asia. Even more than the single-material objects studied in previous Typologie reviews, this composite object makes us aware of the complex nature of the things that surround us. 

The book is composed of 136 pages and published both in a French and an English version. As in the former issues, the first part of the book gather a collection of 60 tents from all around the world showing the wide diversity of shape of this object. This part is carefully photographed and reproduced in black and white along 88 pages. 

The second part of the book put together an introduction text by journalist Sina Sohrab and a crossed interview between three professionals who are sensitive to and knowledgeable about it: Olivier Sirost, historian and sociologist specialized in Camping, Anna Ferrino, director of the Italian company Ferrino, the oldest manufacturer of tent in Europe and Raphael Têtedoie, a designer of outdoor gears and expert in tent.  

This section, which spans 48 pages, is illustrated with a photo report from a Chinese factory, archival images, and a photographic series by Anaick Lejart and Marine Armandin.

Texts by Sina Sohrab, Olivier Sirost, Anna Ferrino, Raphaël Têtedoie.

Design Fiction is a method to vividly render tangible futures by creating material artifacts that represent the implications of change. Design Fiction is as much a mindset as it is a methodology whereby foresight, research, expectations, strategic direction, and planning can be cohered into representational ‘artifacts from possible futures.’from possible futures. Design fiction opens up new conversations and considerations whilst augmenting existing, well-trodden research and foresight practices.

Over fifteen years in the making, this book explores the origins of design fiction, and details the practical approach to assessing the consequences of decision making by creating tangible artifacts from possible futures. Design fiction opens up new conversations and considerations whilst augmenting existing, well-trodden research and foresight practices. The writers of this book have used design fiction approaches with clients such as Apple, Warner Bros, IKEA, Edelman, Dubai Museum of the Future, Google and Facebook, and they aim to bring these techniques to a wider audience through the publication of this book.

Written by Julian Bleecker, Nick Foster, Fabien Girardin and Nicolas Nova in collaboration with Patrick Pittman and Chris Frey of No Media Co. Designed by Chris Lange